[{"id":324149018809,"handle":"colour-protection","updated_at":"2025-09-09T23:14:25+12:00","published_at":"2025-07-29T18:00:24+12:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Colour Protection","body_html":"","image":{"created_at":"2025-09-02T11:07:48+12:00","alt":null,"width":845,"height":79,"src":"\/\/hbdistributors.co.nz\/cdn\/shop\/collections\/kugile.regular_3_36c421ea-1f5a-4595-829a-31a29b75ec04.webp?v=1756768068"}},{"id":324103504057,"handle":"haircare","updated_at":"2025-09-12T23:15:41+12:00","published_at":"2025-07-28T19:00:47+12:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Haircare","body_html":""},{"id":324149149881,"handle":"moisture-hydration","updated_at":"2025-09-12T23:15:41+12:00","published_at":"2025-07-29T18:01:37+12:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Moisture and Hydration","body_html":"","image":{"created_at":"2025-09-01T16:40:25+12:00","alt":null,"width":1148,"height":106,"src":"\/\/hbdistributors.co.nz\/cdn\/shop\/collections\/kugile.regular_4.webp?v=1756701625"}},{"id":324152033465,"handle":"ori-lab-1","updated_at":"2025-09-05T09:31:08+12:00","published_at":"2025-07-29T18:28:30+12:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"ORI Lab","body_html":"\u003cp\u003eOrganic haircare, made without compromise.\u003cbr\u003eEncompassing the principles of clean beauty and certified organics, ORI Lab aims to present thoughtfully crafted plant-based collection; clean beauty organic haircare, made without compromise. ORI Lab begins with our Clean Beauty Base - Aloe, Hyaluronic Acid, Niacinamide \u0026amp; Marshmallow; setting the tone for absolute hair hydration. \u003c\/p\u003e","image":{"created_at":"2025-08-14T20:17:49+12:00","alt":null,"width":1200,"height":1200,"src":"\/\/hbdistributors.co.nz\/cdn\/shop\/collections\/ORI_CREATIVE_WEB-9.webp?v=1755229159"}},{"id":324103667897,"handle":"shampoo","updated_at":"2025-09-10T13:48:36+12:00","published_at":"2025-07-28T19:01:45+12:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Shampoo \u0026 Dry Shampoos","body_html":"","image":{"created_at":"2025-09-01T16:38:35+12:00","alt":null,"width":465,"height":101,"src":"\/\/hbdistributors.co.nz\/cdn\/shop\/collections\/kugile.regular_1.webp?v=1756701515"}}]
["Colour Protection","Moisture","ORI Lab","Repair","Shampoo","shop by Concern_ColourProtection","Shop by Concern_Moisture","Shop by Concern_Repair"]
How to apply... ORI Lab is designed for a double cleanse experience. Begin your first cleanse by placing a generous amount of product into the palm of your hands and emulsify. Apply to wet hair and work into a toning lather. Rinse thoroughly. Cleanse again, leaving the product to soak for one to two minutes to allow the bespoke formula to strengthen and tone hair strands. Take this moment to indulge in the ritual of scalp massage. Rinse thoroughly, follow with Restore Condition.